Transforming meaningful opportunities into memorable experiences.
Our Branding Process:
Strategy-driven and Purpose-led
01 / DISCOVERY & BRAND STRATEGY
Every project kicks off with a discovery workshop where we'll dive into the history and future of your business, project goals, audience, competitors, and other relevant research insights. Takeaways from the workshop will serve as a base for developing the brand purpose and strategy, which will guide all creative work moving forward.
02 / NAMING and MESSAGING & visual identity
Building off of the brand strategy, we’ll explore a brand identity direction. This includes messaging pillars, voice and tone, a color palette, typography selection, logo and logomark designs, imagery and mockups for various touch points.
After refining iterations of that direction into its final form, we’ll follow up with a detailed guideline for both steps.
03 / deliverables and launch STRATEGY
Deliverables vary depending on the goals of the project, but often include ux/ui design, social media design, ad design, deck design, packaging design, print design, etc. and of course, editable files.
Once the brand identity has been finalized, we’ll develop a launch strategy. Creating the materials for implementing the launch strategy is an additional service.
Brand Identity Services
By unearthing the true problem your brand is solving for people, we can find language for your brand’s purpose and build your brand’s identity from that foundation.
Once we’ve built a brand identity that clearly communicates its purpose, we’ll unveil it to the world through a launch.
The brand identity will generate the conditions for your brand to impact the right people and thrive sustainably.
Font licenses Website domain names, hosting, and other subscriptions Additional revisions (purchased separately)
DO YOU OFFER JUST A LOGO
In short, no.
All of the included services are part of a strategic process, meaning that we do not take on projects that are asking just for the visual identity alone.
We believe the best results come from communicating a brand’s identity across all touch points.
Additional Services
Each project is unique. We scale additional services to fit your brand’s goals. These additional services are priced separately from the brand identity services.
offered services
Packaging Design Print and Digital Design Creative Direction UX/UI Design
